My name is Alessandro De Vecchi.
I’m a digital marketing enthusiast.
My passion did not always exist – it was discovered thanks to my life experiences.
I’ve always been hard-working and curious, looking for challenges.
After completing a Master’s degree in Strategic Management, I founded a small startup business. It failed.
However, it allowed me to find my passion in digital marketing, and this changed everything.
I believe passion drives determination.
From the day I closed my business I studied and practiced every day and everywhere. I know some-of-everything, from Facebook Ads to Google Analytics to SEO, but I focused on what truly excited me the most: automation marketing.
Therefore, I decided to specialize in funnels, CRO, email marketing, chatbots.
A year ago I was ready to to face a big challenge in my life: to change profession and bring my expertise to the digital marketing workspace.
Today, I’m a Digital Marketing Specialist & Growth Hacker in a Milan-based agency, focused on the furniture and interior design sector. Here, I take care of exactly the things I’m passionate about, facing every day the challenge of applying advanced strategies in an atypical sector and guiding furniture brands in their digital transformation.
Still, I’m always open to new job and networking opportunities that can foster my passion.
However, I don’t believe sending my CV to hundreds of companies is a good strategy.
I want to stand out.
My experience might be somewhat limited, but my knowledge greatly exceeds that – and it keeps growing. I also developed a mindset for strategic thinking and both soft and hard skills thanks to my past business.
Therefore, I chose to step it up a notch and create all my content, to show what I can do, keep practicing and nurture my personal brand!
…and I also have a lot of fun doing it!
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I’ll tell you my story and entertain you with some trivia!
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Articles about digital marketing, tools, design, news and more
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